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Spotlight on Madeleine Ellis

Madeleine Ellis is the International Head of Channels at UiPath, where she leads international partner strategy across diverse markets. With a background spanning industries, regions, and cultures, she brings a human-first, results-driven approach to building high-impact alliances. Known for turning relationships into growth engines, Madeleine believes the best partnerships are built on trust, shared purpose, and equal commitment.


Women in Alliances Summit Lauren Helstab

How did you get into partnerships?

I’ve always been drawn to people and connecting ideas, building trust, creating momentum. After working across industries and geographies, I realised that partnership is where relationship-building meets real business impact. It was never a plan - it was a natural evolution.

What do you love the most about it?

What is the biggest challenge?

What attributes make you good at your job within partnerships?

How important is networking and face-to-face in your role?

What advice would you give to someone wanting to shift into partnerships?

How have partnerships changed in the last 5–10 years?

How important will partnerships be in the next five years?

What’s your key piece of advice for colleagues in partnerships?



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